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AI Insights · Timothy · April 2025

Top 5 iOS Subscription Games in Kenya: Q1 2025 Performance

Explore the performance of Kenya's top 5 iOS subscription games in Q1 2025, highlighting trends in downloads, revenue, and active users.

Top 5 iOS Subscription Games in Kenya: Q1 2025 Performance

In the first quarter of 2025, the top 5 subscription games on the iOS platform in Kenya displayed varied performance trends. Here's a closer look at each app's metrics, based on data from Sensor Tower.

Squid Game: Unleashed experienced a notable decline in weekly downloads, starting from approximately 3K at the end of December and dropping to single digits by March. Active users followed a similar downward trend, decreasing from around 2.4K to just over 600 by the end of the quarter.

Too Hot To Handle 3 NETFLIX showed sporadic download activity, peaking at 37 in late December and falling to negligible numbers by March. Active users started at 49 and gradually declined to 10 by the end of the quarter.

Asphalt Xtreme maintained a low but consistent download rate, with a slight increase in early January. Active users fluctuated slightly but remained steady, starting at 40 and ending at 35.

For Football Manager 2024 Mobile, downloads dwindled to zero for several weeks, with a minor uptick at the quarter's end. Active users saw a gradual decrease from 113 to 91 over the period. Revenue showed intermittent spikes, reaching $8 in January and $6 in March.

Finally, Pro Darts 2025 had minimal download activity, with a small peak of 12 in early March. Active users ranged narrowly, beginning at 10 and slightly decreasing to 6 by the end of March.

These insights provide a snapshot of the subscription games' performance in Kenya, with more detailed analytics available through Sensor Tower.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2025